Subject: PMNCH 2021-2025 Strategy - Dissemination plan and ways to support
From: pmnchExecutiveDirector <[email-masked]>
To: pmnchExecutiveDirector <[email-masked]>
Date: Fri, 09 Oct 2020 09:42:55 +0000

Dear PMNCH Members,

It is a great pleasure to share that, as you may know, we launched the PMNCH
2021-2025 Strategy at our annual Accountability Breakfast held on the side of the UN General Assembly. This was a significant moment for all
of us as September 2020 marked 15 years since PMNCH was created.

As this strategy will guide our efforts during the next 5 years, the secretariat has developed a multi-phase dissemination plan with
tailored communication assets and outreach processes. This plan targets PMNCH members and external audiences for broad sensitization/buy-in to the Strategy, both for partnership and resource mobilization purposes.

To show the great collaborative effort that this strategy represents, the dissemination plan includes different activities;
from the screening of our dedicated film about the strategy at the Accountability Breakfast, to
interviews with EC/SC Members representing different constituencies (attached you will find the dissemination plan with detailed activities and reach). Please
do share your ideas with us about what else can be added to the plan to help ensure that our Strategy is taken up by all members, as well as shared with those outside of our current membership.

We also want to encourage you to join our dissemination efforts and share the Strategy with your networks; we suggest three different ways:

Sharing the Strategy on Social media. To help you with this, I have attached 4 social media cards for your dissemination, which explain the objectives of this strategy. At the bottom of this
email you can also find suggested posts for you to share on your social media accounts.

Additionally, we will have a dedicated e-blast about the Strategy to be released in October to our 7,000+ PMNCH subscribers, and we will disseminate the translated versions of our strategy with you as well when they are ready.
When the time comes, we would appreciate if you can share these with your networks too.

Finally, we will be developing 5-minute video clips featuring interviews with SC/EC and board members talking about what is new and valuable about the Strategy. If you wish to be part of these interviews, do let us know and we
will follow up with you.

Warm regards,

Helga

Social media posts suggestions:

As we look to the future, there is a real opportunity to protect and improve women, children and adolescent’s health and wellbeing across the world. The new PMNCH Strategy sets out 3 objectives 👀 Check
out the Strategy https://bit.ly/349G2Kc

The new @PMNCH Strategy offers a chance to shape global action #ForEveryWomanChildAdolescent by:

⬇️ Driving down preventable morbidity & mortality, including stillbirths

👭Upholding essential #SRHR interventions

⏩ Advancing adolescent #health & well-being

📃 https://bit.ly/36Avirm

Over the last 12 months, @PMNCH’s 1000+ partners have been invited to participate in the development of a new Strategy.

Check it out here 📃 https://bit.ly/36Avirm
and join us on the 👣👣 road to 2025 and better future #ForEveryWomanChildAdolescent

PMNCH’s role is to contribute to worldwide progress #ForEveryWomanChildAdolescent

We will do this by:

Distilling 🔎 evidence for action

Facilitating partner engagement

Mobilizing members, and

Maximizing the power of partnerships! ✨

Read the 2021-2025 Strategy  https://bit.ly/36Avirm

Hosted by the World Health Organization

Helga Fogstad

Executive Director

Mobile: +41 79 594 2842 | Phone: +41 22 791 5895

Email: [email-masked]

20 Avenue Appia, CH -1211 Geneva 27

www.pmnch.org